The Colour by MAKOTO IWAYA: The Instaluxs Electric Violet and Sunset Purple shades are reflective of the colours once used in Japanese traditional arts and fashion more than 1000 years ago through the dyeing, dyer and Kimono processes. The colours were some of the most difficult and expensive to come by, as the flower that produced the dye was very rare. Also, the impressive contrast on some of the details is created by depth shocked, which is like a thunderbolt within the texture of the hair. Using the main colour technique of Gradiffusion (Graduation+Diffusion+Fusion), the two-step colour delivers an imperfect effect creating a rock chick style.